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Check out our new look

BUILDING ON OUR RICH HISTORY

We are excited to launch a new look for Northwest Carpenters Union. Our brand refresh builds on our rich history as Union Carpenters and captures our Pacific Northwest pride. 

Think of the momentum our organization gained since our last logo introduction in 2007.  We welcomed the state of Alaska into our Council; the Industrial Carpenters Council joined our ranks. We have gone through leadership changes at both the Council and local levels. We continue to drive our mission forward. What highlights do you remember?

Capturing our history, the work, and the passion that motivates us is a big task. We teamed up with a brand agency and a group of rank-and-file carpenters to capture the spirit of our region, our work, and our members. 

PHASED APPROACH

  • Brand launched August 21st at the 2020 Annual Delegate meeting, in-person and online
  • Hard hat stickers are now available: hint – check your Northwest Carpenters Union magazine
  • New branded website launches Winter 2020

LOGO CONCEPT
The Pacific Northwest is known for its beautiful mountains and forests. It is important to represent the breathtaking landscapes where our carpenters work hard and play hard. (1)


For brand clarity and recognition, we updated our name to Northwest Carpenters Union (NWCU). You will see this used in our marketing materials, stationery, and in every-day conversation. For legal matters, our name remains Pacific Northwest Regional Council of Carpenters (PNWRCC).


Carrying brand equity from our previous logo, the hammer and fist embody our trade and our union’s advocacy for worker rights. (2)


The mountain crest is an homage to the UBC shield. (3)


Blue, gold, and red link to our UBC heritage with the deep, earthy tones of the Pacific Northwest.


Established in 1881, we recognize our rich UBC history. (4)

Reach out to our Communications Department for more information.

Did You Know?

UBC emblem and motto.

The official emblem of the United Brotherhood of Carpenters and Joiners of America was adopted at the Fourth General Convention in Cincinnati, Ohio, August 1884. The motto inscribed therein, “Labor Omnia Vincit,” translated from Latin means “Labor Conquers All Things.” Learn More

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